https://bja.igloo1.com/blog/advertising-dies-a-little/ from BJ&A Thu, 28 Jul 2016 12:01:57 +0000 hourly 1 https://wordpress.org/?v=4.0.38 https://bja.igloo1.com/blog/advertising-dies-a-little/#comment-127698 Wed, 17 Feb 2016 14:29:47 +0000 http://www.bjanda.com/blog/?p=718#comment-127698 Sad but true.

]]> https://bja.igloo1.com/blog/advertising-dies-a-little/#comment-127697 Wed, 17 Feb 2016 13:18:51 +0000 http://www.bjanda.com/blog/?p=718#comment-127697 alas, too often you are right. all too often, creative has taken such a back seat to data driven media planning as to be an execution after thought. but like so many trends, I believe the pendulum is beginning to shift back a little, as creative teams begin to embrace data as the “new necessary” part of the creative process. we see promising glimmers from our clients at flashtalking..

]]> https://bja.igloo1.com/blog/advertising-dies-a-little/#comment-127696 Wed, 17 Feb 2016 12:41:20 +0000 http://www.bjanda.com/blog/?p=718#comment-127696 This a complex world we live in. Its speed of change increases its intrinsic uncertainty. And makes our management lives more and more anxiety driven. Philosophers and poets are unfortunetly in short supply, and the older I get the better I feel that we badly need both. Without their helping hand what’s left is people like you, knowledgeable, experienced and quite happy to be able to find the time to think.
Thanks for being there.

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